Anthurium Festival is today the most popular festival celebrated in the state. It is a successful tourism promotion venture of Tourism Department that lasts for three days and is celebrated every year at Tourist Resort Reiek located at Reiek village, a quaint and picturesque village about an hour̢۪s drive from Aizawl, the capital of Mizoram. It is celebrated as a festival amidst nature during the peak season of the beautiful and exotic anthurium blossom. It is a three day extravaganza of culture, music, dance, games, fashion show, handloom & handicrafts exhibition and traditional cuisines. It is set against the majestic lush green backdrop of Reiek Mountain in a kaleidoscope of colorful anthurium flowers.
A brief into the inception of Anthurium Festival is the large scale production of Anthurium Flowers by the womenfolk of the Mizos. It is under the ambit of Horticulture Department, Govt. of Mizoram that led to the popularity of Anthurium flowers. It was an initiative to help support housewives to become indepent of their financial resources. It instantly gained popularity and eventually led them into the export business. The cut flowers are of the highest standards as compared to the rest of the country. Thus came the emergence of Zo Anthurium Growers Society in Mizoram. These cut flowers are exported to various parts of the country and even abroad. Tourism Department in collaboration with Horticulture Department to recognize and popularize it decided to celebrate Anthurium Festival. Anthurium festival has been celebrated since the dawn of 2006.
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